Market Research & Analysis

De La Rey Consulting conducts comprehensive marketing research to assist our clients in developing an effective export or investment strategy. 

The marketing research can cover the following main sections: 

- Social and economic development of the target market 

- Macroeconomic indicators and dynamics of industry development 

- Import and export of the product to the target market 

- Competitive environment in the target market 

- Pricing policy in the target market 

- Segments of potential customers and buyers 

- Sales channels 

- Market entrance requirements.

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