Buyers recruitment for Destination Africa expo

TARGET MARKET: Russia  

PROJECT SCOPE: 

  • Search for Russian buyers to participate in textile industry expo Destination Africa (Cairo, Egypt)

CLIENT: ExpoLink, Egyptian Exporters Association (EEA)

RESULT:

  • 100+ potential buyers found, including:

- Textile buyers
- Home textile buyers
- Garment buyers

  • An advertising campaign for buyers recruitment organized 
  • Profiles of 10+ interested Russian buyers submitted to approval
  • 3 most prospective Russian buyers approved for participation in Destination Africa expo
  • Technical support for Russian buyers p[rovided
  • Buyer's post-event feedback forms submitted to the client