De La Rey Consulting conducts comprehensive marketing research to assist our clients in developing an effective export or investment strategy.
The marketing research can cover the following main sections:
- Social and economic development of the target market
- Macroeconomic indicators and dynamics of industry development
- Import and export of the product to the target market
- Competitive environment in the target market
- Pricing policy in the target market
- Segments of potential customers and buyers
- Sales channels
- Market entrance requirements.
